Leading Naos system
Since 2022
Brevo is a digital marketing software company offering a multi-product suite, including CRM, multi-channel campaigns and sales tools.
About Brevo
Introduction
Since 2022, I have been leading the growth and development of the design system team at Brevo, guiding it through a transformative rebranding from Sendinblue to Brevo in 2023 and beyond.
By championing communication, mentorship, and a strong focus on collaboration, I have transformed the design system into a central central collaborative resource across teams, driving higher adoption rates. This is reflected in the monthly component insertion number, which rose from 405 components in July 2022 to 7,730 in October 2024 – a 19-fold increase.
This approach has not only strengthened team alignment but also significantly elevated UX quality throughout the organization.
2 min.
DS Strategy
Defining the design system strategy at Brevo was about establishing a clear vision to help our stakeholders understand the purpose and impact of our work.
3 min.
Creating
Naos Roadmap
3 min.
Creating a roadmap to better organize our team, ensure no request is missed, and enhance autonomy for designers, product managers, and engineers.
Design Principles
When creating design principles helped engage the UX team with Brevo’s new values during the rebranding—a challenging time of transformation.
3 min.
Brevo Rebranding: An ideal time to align and share new brand core elements with the marketing team and for the DS Team to check foundations while managing legacy.
Rebranding journey
I'm currently tweaking the video – coming soon!
Let’s take a tour of Naos, Brevo's design system: exploring the Figma libraries, Storybook, and documentation.
Naos Overview
I'm currently tweaking the video – coming soon!
Form Pattern
A concrete example of effective collaboration between content and the design system: building consistent forms across a multi-product platform such as Brevo.
I'm currently tweaking the video – coming soon!
Check the webinar we made about content and design system collaboration. Starts at 4 min. and we are talking about Form pattern at 17 min.
45 min webinar